Key facts
- Years active
- 2016–2024
- Founded by
- Zhongwei Wang
- Country
- China
- Headquarters
- Shandong, China
- Legal name
- Shandong Guojin (Kingold) Automobile Manufacturing Co., Ltd.
- Famous models
- GM3, Junxing
Brand Overview
Guojin Automotive, known in Chinese as 国金, was a private company headquartered in Shandong that specialized in battery electric vehicles. Established in 2016 by Zhongwei Wang, the brand joined with Shandong Guojin Automobile Manufacturing Co. shortly after its founding. The company maintained its own factory equipped for stamping, welding, assembly, and painting in the Zibo High-Tech Zone.
Corporate Timeline
The company began operations in 2016 when Zhongwei Wang founded Guojin in Shandong and partnered with Shandong Guojin (Kingold) Auto. In 2017 the first production vehicle was launched, originally called the G60 and later renamed GM3. Production of the GM3 compact MPV ran from 2018 until 2023.
In 2021 patent images appeared of a rebadged Chery Arrizo 5e carrying Sinogold branding. The following year the Junxing sedan reached the market as a joint development with Chery Automobile. Guojin ceased operations in 2024.
Guojin Jun Xing Logo Evolution
2016–2020: Early Sinogold Logo Era

- Design: Not described in available sources
- Colors: Not described in available sources
- Changes: Introduced at company founding
- Context: Used on G60/GM3 model and during early manufacturing base development
2021–2024: Later Sinogold Logo Era

- Design: Not described in available sources
- Colors: Not described in available sources
- Changes: Continued application of the existing logo on rebadged platforms
- Context: Featured on the Junxing sedan based on the Chery Arrizo 5e
Guojin Jun Xing logo history spans the brand’s complete eight-year existence with no documented redesigns between its two main eras. The same Guojin Jun Xing symbol was used across both the independent GM3 phase and the later rebadged Junxing models. This consistency reflects the brand’s stable visual identity even as its product strategy shifted toward platform sharing.
The Guojin Jun Xing car logo first emerged during the company’s founding and remained a constant element through its transition to Chery-based vehicles. Users interested in visual references may seek Guojin Jun Xing logo images from the GM3 and Junxing periods for historical documentation. While detailed visual descriptions are limited, the Guojin Jun Xing emblem maintained its presence on all major production models until 2024.
Guojin Jun Xing car symbol usage covered two distinct business phases yet showed no evolution in form according to available records. The brand’s final chapter saw the Guojin Jun Xing badge applied to externally developed electric sedans before the company ended activities. Those researching brand assets sometimes look for Guojin Jun Xing logo transparent background files or Guojin Jun Xing logo hd versions for archival purposes.
Vehicle Programs
The GM3, originally developed as the G60 under programs K01 and K03, served as Guojin’s first production model. Launched in 2017 with production starting in 2018, this compact MPV carried the early Sinogold branding. Its development showed clear inspiration from the Citroën Grand C4 Picasso, including multiple front grille designs during prototyping.
The Junxing sedan became the second and final major product, launched in 2022 through collaboration with Chery Automobile. This model was a twin version of the Chery Arrizo 5e and explicitly featured the Sinogold logo. Production continued until the brand’s closure in 2024.
Other registered projects such as the Yuechi and an A00 city car did not reach production and hold limited connection to the brand’s visual history.
Strategic Shifts and Legacy
Guojin began as an independent electric vehicle maker creating its own designs with the GM3. The company later adopted a rebadging approach through its partnership with Chery, applying the same Guojin Jun Xing logo to these new models. This transition marked the primary strategic change during the brand’s short lifespan.
The Guojin Jun Xing logo png and related visual assets from both eras document the company’s complete history in the electric vehicle market. As a catalog of automotive brand identities, this record preserves Guojin Jun Xing logo evolution for reference even after the manufacturer ceased trading in 2024.