Key facts
- Years active
- 1952–1966
- Founded by
- Shōjirō Ishibashi
- Country
-
Japan
- Headquarters
- Suginami, Japan
- Legal name
- Prince Motor Company
The Prince logo is a red shield outline on a white background with a large stylised letter P in the middle. Prince was a Japanese car marque from Tokyo that merged into Nissan in 1966.
Prince Logo
The Prince emblem is a pointed shield. Its red outline dips toward the centre along the top edge, and inside it stands a bold red letter P with a white swoosh cutting through the stem. The design uses only two colours, red and white, and the single initial reads clearly at a small size.
The shield works as the Prince badge and the Prince symbol of the marque, and it is the Prince car logo that most people recognise. This page offers the Prince logo PNG with a transparent background, so the red shield sits cleanly on any background.
What the Prince logo means
Here the Prince logo meaning is simple: the letter P represents the name Prince. The company took this name in 1952 to honor Akihito’s formal investiture as Crown Prince of Japan, and a shield with a single initial gives the badge a crest-like look.
Prince Logo History
One design runs through the whole Prince logo history: the red shield with the P, the emblem of the marque from 1952 to 1966.

Prince History
The Prince Motor Company began as the Tachikawa Aircraft Company, which built aircraft for the Japanese Army in World War II, including the Ki-36, Ki-55 and Ki-74. After the war the company was dissolved and continued as Fuji Precision Industries, which moved into automobiles and built an electric car, the Tama, in 1946.
The company changed its name to Prince in 1952, went back to Fuji Precision Industries in 1954 and became the Prince Motor Company again in 1961. Shōjirō Ishibashi is listed as the founder.
In 1966 Prince became part of Nissan. The Prince organization stayed alive inside Nissan as the Nissan Prince Store in Japan, until Nissan folded the dealer network into Nissan Blue Stage in 1999.
Prince Logo PNG and Colors
The download button at the top of this page saves the last Prince logo as a PNG file, 200 × 236 pixels.
| Colors | Red, White |
|---|---|
| Shapes and motifs | Shields |
| Logo versions | One, since 1952 |
| File | PNG, 200 × 236 px |
Frequently asked questions
Who founded Prince?
Prince was founded in 1952 by Shōjirō Ishibashi.
What does the Prince logo mean?
The P stands for Prince, a name the company took in 1952 to honor Akihito's investiture as Crown Prince of Japan.
What does the name Prince mean?
The company took the name Prince in 1952 to honor Akihito's formal investiture as Crown Prince of Japan.
What country is Prince from?
Prince was a Japanese car brand, based in Suginami, Japan.
Does Prince still exist?
No. Prince was active from 1952 to 1966.
Did Prince change its logo?
No. Prince used one logo: Red shield with stylised P (1952–1966).
What color is the Prince logo?
The last Prince logo is red and white and features a shield.