Karma Logo

Brand History and Ownership

Karma Automotive was founded in 2014 in California under Chinese owner Wanxiang Group. The company emerged after Wanxiang acquired the assets of the bankrupt Fisker Automotive in 2014. Headquarters are located in Irvine with manufacturing at a factory in Moreno Valley.

Fisker Automotive had been established in 2007 by Henrik Fisker and Bernhard Koehler. The predecessor company launched the Fisker Karma plug-in hybrid sports sedan in 2011 and produced around 2,000 units before suspending production in 2012 due to battery supplier problems. Fisker Automotive declared bankruptcy in February 2014. Wanxiang Group purchased the assets, explicitly excluding the Fisker name and trademarks, which enabled the launch of the new Karma Automotive brand.

Key Milestones

• 2007: Fisker Automotive founded by Henrik Fisker and Bernhard Koehler
• 2008: Official start of Fisker Automotive operations
• 2011: Launch and production of the Fisker Karma plug-in hybrid sports sedan
• 2012: Production of Fisker Karma suspended
• February 2014: Fisker Automotive declares bankruptcy
• 2014: Wanxiang Group acquires Fisker Automotive assets
• 2014: Karma Automotive officially established in California
• 2016: Production of the Revero begins in Moreno Valley, California
• September 8, 2016: Karma Revero officially debuts

The brand maintains a positioning focused on luxury electric and hybrid vehicles with emphasis on superior design, innovation, and quality. It has released the Revero as its main production model along with several concepts since 2015.

Karma Logo Evolution

The visual identity of the brand changed significantly with the transition from Fisker to Karma. This shift coincided with the rebirth of the company after bankruptcy and the deliberate creation of an independent identity.

2008 – 2015: Traditional Automotive Badge

The first logo was used during the Fisker Automotive period and appeared on the original Fisker Karma vehicle. This design followed conventional automotive industry styling with a circular badge format.

• Design: Circular badge featuring a voluminous silver frame and white inner outline with two vertical silver lines
• Colors: Bright orange upper half, blue lower half, silver frame, black text
• Changes: Featured an arched black Fisker inscription in all capital letters across the top
• Context: Represented the company from its founding through the production of its first vehicle until the 2014 bankruptcy

2015 – Today: Futuristic Luxury Emblem

The current Karma logo was introduced in 2015 alongside the new brand name. This redesign marked a clean break from the predecessor identity and aligned with the company’s repositioning toward progressive luxury vehicles. The Karma emblem features a more contemporary and distinctive appearance that emphasizes creativity and innovation.

• Design: Circular emblem with glossy silver ring that has a sharp diagonal cut in the upper part, three-dimensional KARMA lettering with modified A characters
• Colors: Deep blue with purple tones, orange and red flame-like outline, glossy silver gradient
• Changes: Replaced the traditional Fisker badge entirely with a new symbol and custom thin typeface similar to Posterama Pro 2001 Light
• Context: Created to represent the new life of the brand under Wanxiang ownership with symbolic elements reflecting passion and precision

The Karma logo history shows a clear evolution from a conventional automotive badge to a unique futuristic emblem. This visual transition mirrors the corporate changes that took place in 2014 and 2015.

The Karma car logo continues to appear on the Revero and concept vehicles produced in California. Its design elements, including the flame ring surrounding the central eye-like circle, convey the brand’s focus on energy and luxury. Many visitors search for the Karma logo png, Karma logo transparent background, or Karma logo hd versions for reference and design projects.

Additional assets such as the Karma logo download, Karma emblem images, and Karma badge are frequently requested by enthusiasts studying automotive branding. The Karma symbol maintains its distinctive character through the combination of the silver ring, blue-purple center, and orange flame outline that has remained consistent since 2015.

The Karma car symbol represents both the company’s American manufacturing roots and its forward-looking approach to sustainable performance vehicles.