XCMG Logo: Meaning and History

The XCMG logo is a blue emblem with a white hexagonal shape inside, placed to the left of the name XCMG in bold italic capitals. XCMG is a Chinese state-owned maker of construction and heavy machinery based in Xuzhou, Jiangsu.

XCMG Logo

The XCMG emblem is a solid blue rounded square. Inside it sits a white hexagonal outline around an inverted triangle, a simple design that reads well at small sizes. To its right the letters XCMG are set in heavy italic capitals in the same blue, with thin white slashes cutting through the lettering. The palette is blue and white only, and the whole design is flat and wide.

XCMG builds cranes and excavators rather than cars, but its mark is a wide horizontal badge. The XCMG symbol on its own is the blue square, and the XCMG badge combines it with the lettering. This page offers the XCMG logo PNG with a transparent background.

What the XCMG logo means

For the XCMG logo meaning, look at the letters in the wordmark: they are the initials of Xuzhou Construction Machinery Group, the company’s full name. That also answers what does XCMG stand for: Xuzhou, its home city, plus construction machinery and group.

XCMG Logo History

The XCMG logo history comes down to one design: the blue square emblem and the italic wordmark used together as a single badge. The current mark pairs a square with slanted lettering.

XCMG History

Xuzhou Construction Machinery Group Co., Ltd., known as XCMG Group (Chinese: 徐工集团), is headquartered in Xuzhou, Jiangsu. It dates from 1943 and grew into one of the world’s largest construction equipment producers. In 2021 it ranked first in China’s construction machinery industry and third worldwide.

The group’s main operating subsidiary, XCMG Construction Machinery Co., Ltd., has been listed on the Shenzhen Stock Exchange since 1996. XCMG products are sold in more than 180 countries and regions. The company runs more than 20 manufacturing bases in China, with an overseas headquarters in Davao City in the Philippines. It also has research centers and assembly plants in more than 10 countries, including Germany, the United States, Brazil and India. Through overseas acquisitions, it has taken over European manufacturers such as Schwing.